The Basics of Creating Result-Oriented Brochures

Brochure Design Guide for Attractive Brochures

When you design a brochure for your company or clients, you always want to design a brochure that looks cool & eye-catching and that your fellow designers will surprise over it.

But designing a brochure isn’t just a design that looks gorgeous. Your design must achieve your or client’s requirements.

Here you will find the basic of design anatomy that need to makes a brochure. Follow the key takeaways to improve your brochure design.

Front Cover: The front cover is the most important part of any brochure. It can grab the attraction of readers. Use an impressive & perfect visual front cover that expresses strong emotional feedback

Inside Front Cover: If the front covers is the heart of brochure than the flap is the soul of it. If you designed front cover perfectly than its time to use flap to centralized your subheading and offers. Use eye-catching image with short but result focused CTA (call-to-action) to force more reading.

Main Content: The body content that appears after the flap, in between front and back panel, is the brain of brochure. In this section present the message to attract readers towards products or services.

Back Cover: After grabbing the reader’s attention and aware them about products and services, it’s time to ask for something in return on back cover of brochure. Ask them to “follow” or “like” social media, prompt them to call or email directly or give them special discount or reward if they visit the store.

Get in Touch: This section is to provide the of list company contact details lie email, phone number, office address to visit personally.  Also add a short reason to call.

After reading all the basic anatomy of designing an attractive brochure, now you’re ready to design an eye-catching and result driven brochure for your client.